Shaylyn Berlew | Design + Illustration + Lettering
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Campus Rep Recruitment

The Brooklyn Wine & Bubbly Book provides a collection of tickets redeemable for 2-for-1 drink deals at some of Brooklyn's best wine venues. I took this project in an art-deco inspired direction, complete with an original scalloped wallpaper pattern incorporating wine bottle illustrations. This project's big challenge: devising a stylish ticket layout that can accommodate heavy amounts of copy and restaurant titles of varying lengths while retaining legibility. The end result is an elegant (and very useful!) booklet for New York oenophiles about town. Who ever drinks just one glass of wine?

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PINK Campus Rep Recruitment

 

INTERACTIVE • STRATEGY • UI

PINK’s highly sought-after Campus Rep program provides the opportunity for college students to gain real-world marketing experience and exciting perks for the iconic brand. I collaborated with the UX team for a complete design overhaul of the PINK Campus Rep digital application portal for the 2019-2020 season. This project encompassed an informational landing page with animation details, design and user flow for the application and interview scheduling tool, and a series of emails sent to prospective and selected campus reps.

 
 

CAMPUS REPS LANDING PAGE

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CAMPUS REP APPLICATION

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INTERVIEW SCHEDULING TOOL

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