New York Waterway Block Party Merch

 

New York Waterway needed a series of fun, family friendly merchandise for the River 2 River Bash, a block party presented by the Lower Manhattan Community Council.

At McMillianCo., I created an unofficial mascot, Gus the Gull. My illustrated, hand-lettered crest proudly displayed this majestic bird on tattoos, T-shirts, and frisbees distributed to kids at the event.