Shaylyn Berlew | Design + Illustration + Lettering
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SONYA Art Walk

The Brooklyn Wine & Bubbly Book provides a collection of tickets redeemable for 2-for-1 drink deals at some of Brooklyn's best wine venues. I took this project in an art-deco inspired direction, complete with an original scalloped wallpaper pattern incorporating wine bottle illustrations. This project's big challenge: devising a stylish ticket layout that can accommodate heavy amounts of copy and restaurant titles of varying lengths while retaining legibility. The end result is an elegant (and very useful!) booklet for New York oenophiles about town. Who ever drinks just one glass of wine?

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South of the Navy Yard Artists Art Walk

 

ART DIRECTION • HAND-LETTERING & ILLUSTRATION • EVENT BRANDING

South of the Navy Yard Artists (SONYA) is a nonprofit organization for visual artists in Brooklyn’s Fort Greene, Clinton Hill, Wallabout and Bedford-Stuyvesant neighborhoods. At McMillianCo, I got to design the event branding for their 16th Annual Art walk, an weekend-long open studios event for participating artists spanning several neighborhoods and including gallery spaces, personal studios, street performances, and local businesses. In designing an identity for this artistically focused event, I created playfully messy hand-lettering and illustrated elements of art supplies and local architecture that I translated across postcards, promotional posters, a tri-fold brochure with an illustrated map, and web elements. Participating artists and board members were also gifted totes featuring the main type treatment and water tower iconography.

 
 
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N. Carlos J. painting at the 16th Annual SONYA Art Walk.

N. Carlos J. painting at the 16th Annual SONYA Art Walk.

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Via    Facebook   .
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